Case Study: Boosting Business with AI - Konsultori Academy Success

Aug 6

The Challenge: Attracting Customers for a premium-positioned Product

Our client faced challenges in creating a customer profile for her premium product. The high price made it difficult to attract and retain customers through traditional methods, as well as to build a customer network, due to the product's costliness. She required a lot of insights into the desired market and a fast analysis of data. 

The solutions: Learning AI with Konsultori Academy

She discovered Konsultori Academy at a Hire Tech Job Fair and decided to try our course. The course introduces the foundations of how to use AI tools to understand and predict market trends, map customer behavior, and potentially understand my customer profile. We also received useful templates, such as the Competitor Analysis Template and User Persona Template. 

Key takeaways included: 
  • Analyzing market trends
  • Understanding various data collection methods
  • Predicting customer preferences with AI 
  • Creating Personas with AI

Implementation: Putting Knowledge into Action  

We help her revamped her approach: 
1. Market Segmentation: Identified high-potential customer groups. 
2. User Personas: Created precise user personas for our product. 
3. Data Methods: Determined the best data collection methods with examples from Konsultori Academy. 
4. Personalized Marketing: The course motivated us to brainstorm and develop tailored campaigns to better engage customers. 

What our customers think

Konsultori Academy helped us transform a major challenge into a growth opportunity. Their AI course provided a deeper understanding of our market and customers, significantly improving our business. We highly recommend this course to beginners in AI and marketing. Plus, their custom solutions and consultancy services are our next steps!”
Hemalathaa Arumugam Elumalai

Master AI in Marketing

Konsultori Academy offers a course on AI in marketing. This course covers the foundations of AI and marketing, enabling startups and SMEs to implement AI effectively. Some of the topics covered are:  
  • Market and target group analysis 
  • Market strategy 
  • Segmentation and personalization 
  • Content creation 
  • Image and video editing   
  • Pitch deck with AI  
  • Law & Ethics

Check out the whole curriculum. 

Additionally, we provide practical, ready-to-use templates like the Digital Marketing Canvas, making it easier for businesses to apply what they learn.  

Ever wanted a structured marketing strategy? Now it's time to get it!

Download our Digital Marketing Strategy Canvas to create a clear, effective strategy. Plan your actions, campaigns, and tactics to reach your target audience easily.